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The VIP Style Awards (recently referred to as the Peter Mark VIP Style Awards for sponsorship reasons) is an annual awards ceremony which takes place in the Republic of Ireland. The awards, as the title, suggests are a celebration of fashion from the previous year and take their name from the magazine VIP part of the publishing empire of Michael O'Doherty. The VIP Style Awards are held in the Shelbourne Hotel in Dublin. The winner of the Ireland's Most Stylish Woman award is voted for by the Irish general public, whilst the winner of the Most Stylish Person on the Night is voted for by all the guests present at the ceremony.
