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EMP Merchandising also known as EMP Merchandising Handelsgesellschaft mbH, Large Popmerchandising, and Sweden Rock Shop is a German-based music mail order and merchandising store. The company distributes a quarterly catalog to customers, resulting in over 3,500 orders per day. In a 2003 report the Osnabrück Chamber of Commerce considered the company to be the largest mail order business for Heavy Metal and Hard Rock music in Germany.
Founded in 1986, by Frank Janetzky and Felix Lethmate, the company is based in Lower Saxony in Lingen, Germany, with stores in Luxembourg and Austria. In 2005, EMP acquired hip hop mail order business MZEE.com. Hip hop articles are distributed through their subsidiary website at MZEE.com.
In 2007, over 240 people were employed by the company. EMP distributes music CDs and other merchandise, including shirts and buttons of rock and heavy metal bands. EMP distributes their articles in Germany, Austria, Switzerland, Finland, Italy, France, Spain, the United Kingdom, the Netherlands and Sweden. They no longer deliver to the United States, "Unfortunately we are unable to ship to the U.S. and Canada as we do not have the legal/licensing rights to do so.", as stated in comments on their Facebook account.
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